MOBI-MIX

Improved implementation of shared mobility and MaaS to increase up-take of low-carbon transport in cities.
Priority Axis
Low Carbon TechnologiesSpecific objective
Low Carbon Technologies
Lead partner
City of RotterdamContact
Start Date
02/03/2020End Date
30/09/2022Project budget
3 141 763 €ERDF amount
1 885 058 €ERDF rate
60%About
Common challenge
Cars are still responsible for around 12% of EU's total CO2 emissions (EU Environment Agency 2018). This addresses the need to develop and promote more sustainable, multimodal and intelligent transport systems (SWOT analysis 2Seas 2013). Two emerging trends which could contribute, and reduce congestion, are shared vehicles (mobility hubs) and Mobility as a Service (MaaS).
So far, the first generation of Shared Mobility and MaaS concepts has proven its attractiveness to users, but its rapid implementation by the private sector resulted in significant and unexpected drawbacks such as short life cycles of vehicles and safety issues for citizens. This has lead to suboptimal deployment and cancelled projects since the cities do not yet have the expertise and tools in place to facilitate this implementation of the private sector in such a way that the new mobility solutions fulfil their potential and have a positive impact on CO2 reduction.